We are here to listen to you, build programs, and provide outreach and resources to help you succeed with agritourism.
| We have been hearing from folks around the state about different challenges and opportunities they face in agritourism. We are inspired by a few groups of people around the state coming together to bolster agritourism in their areas- from Northeast to Southwest to Western Slope. It is a good reminder that we can accomplish more by working together than we can on our own.
This has motivated us to put together a series of sessions to explore the benefits and barriers of agritourism. The next installment will delve into succession and estate planning. It will be on March 12, 2026, 9:30-11 am via zoom. Legacy Beyond the Land: Planning the Future of your Agritourism Operation What happens to our land and business come the next generation? How do we ensure the legacy of our operations? These questions can be intimidating and invite discussions with our family members about what the future looks like. Learn about resources, questions to think about, various structures and considerations as you plan for future generations. Whether you are just getting started or are stuck or think you have it figured out but want to double check, this webinar can help you move to the next steps.
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The first session was held in December on Navigating Local Rules in Agritourism. Here is a link to the recording of the session if you’d like to review it. Thank you to our presenters: Stefen Wynn from Paonia, Matt Lafferty from Larimer County and Laurie Mitchell from Sage View Ranch.
The second session was in January, Risk Ready: Legal & Insurance Tools for Agritourism. Some of the most intimidating topics we all face are legal and insurance issues. We invited a legal expert and an insurance broker to enlighten us and share their perspectives on the industry. Learn about agritourism vs. commercial use classifications, state and local issues, code enforcement and operator rights, insurance categories, risk management, umbrella policies and more. Thank you to Tag Mosholder, Attorney and Damian Petty, Insurance Broker for sharing their expertise. Here is a link to the recording of that session.
Next up- check back or watch our newsletter (sign up below) for upcoming sessions. Share your ideas of what you’d like to see as well!
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Our goal for the industry on this website is two-fold- to curate your agritourism offerings for our visitors so that our marketing partners and visitors can access all of these experiences in one place. Secondly, we want to provide resources and connections for the industry to help make your jobs easier and your businesses more successful. We aim to be the leading provider of agritourism support and outreach to producers in the state of Colorado.
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Since we want to offer a comprehensive catalog of agritourism experiences, we invite you to submit your information and experiences whether you are a Colorado Agritourism Association member or not. On the business side of things, we won’t continue to exist without the support of the industry- it goes both ways. If you are inclined to come together with others in the industry, click here for membership information.
One of the top questions that we get is what a business needs to do to start or expand their agritourism. The CAA has spent several years, in partnership with Colorado State University to develop this Tool for Navigating County Regulations: Click here to access. We hope this helps you out!
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The Colorado Agritourism Association came about as an outcome of the Agritourism Strategic Planning process initiated by the Heritage/Agritourism Program within the Colorado Tourism Office. After visiting numerous communities, interviewing farmers, ranchers and producers, it was made clear to us that an association was needed to represent the voice of the agritourism businesses.
You told us that you needed limited liability legislation, better insurance products, fair zoning and use assessments on lands, improved sign regulations, and finally, help with marketing. The Colorado Tourism Office has many ways for you to connect to their PR and marketing opportunities – many are free. Take time to get your agritourism business and events listed on COLORADO.COM and on Colorado Tourism Office’s industry page!
This is where we come in. The Colorado Agritourism Association is a nonprofit, here to work on your behalf to navigate the legislative process, find solutions to insuring and zoning roadblocks, develop a sign program, and help you develop your business model.